SEO for Recycling Company
Enhancing Digital Presence for Sustainability: Ragn-Sells Norway's Journey with PinMeTo
Ragn-Sells, a leader in the recycling and waste management industry, operates with a mission to collect, treat, and recycle waste and residual products from various sectors. With operations extending across four countries, this case study focuses on their efforts in Norway to optimize their digital presence for better customer journeys and more efficient waste handling through PinMeTo's Local SEO and marketing tools.
Challenge
Ragn-Sells faced the challenge of managing and optimizing their digital footprint across a multitude of local information platforms.
The complexity of their services, particularly in guiding waste management professionals and private customers to the correct locations for handling materials, needed a streamlined solution to prevent the common issue of misdirected journeys, which resulted in lost time and customer dissatisfaction.
The Solution
Step 1: Ensuring Accurate Listings
Correcting business information on all local listings across major networks like Facebook, Foursquare, Google, Bing, Here, and Apple Maps.
Step 2: Duplicate and Inaccuracy Removal
With the support of PinMeTo’s Customer Success Team, eliminating duplicates and inaccuracies, ensuring all new listings were accurate and current.
Step 3: Centralized Management
Overseeing listings and reviews across all locations from a single platform, enhancing efficiency and control over their digital presence.
Actions on Google Doubled 3 Months After Onboarding
Calls +84%
Website Clicks +48%
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